Page 22 - KCMO Parks Master Plan 2032
P. 22

DEMOGRAPHIC
        DEMOGRAPHIC



        INVENTORY


                                                                       Figure 2.2: The primary and secondary service
                                                                        areas considered in this demographic profile
            Understanding the park
            and recreation needs
            of Kansas City begins
            with comprehending the
            demographics of the
            service area. Demographic
            information was sourced from
            the Environmental Systems
            Research Institute (ESRI),
            which uses 2020 Census data
            and projections for 2022-
            2027 by their demographers.
            In addition to demographics,
            ESRI also provides data
            on housing, recreation and
            entertainment spending, and
            adult participation in activities.
            Furthermore, data from the
            National Sporting Goods
            Association (NSGA) was
            overlaid onto the demographic
            profile to determine potential
            participation in various
            activities.




              The provided information encompasses the          The size of service areas can adjust based on a
              demographics from Kansas City, Missouri (Primary   facility’s proximity to major thoroughfares. Other
              Service Area) as well as the larger 9-County MARC   factors influencing usage relative to driving
              Region (Secondary Service Area), along with       distance include the presence of alternative
              comparison data for the State of Missouri and the   service providers within the service area. The size
              United States.                                    of service areas may also vary depending on the
                                                                facility’s components.
              Primary Service Areas are characterized as the
              distance people will travel on a regular basis (a   The 9-county area served by the metropolitan
              minimum of once a week) to utilize recreation     planning organization known as the Mid-America
              facilities. Use by individuals outside of this area   Regional Council (or MARC) comprises Cass,
              will be much more limited and will focus more on   Clay, Jackson, Platte, and Ray Counties in
              special activities or events.                     Missouri and Leavenworth, Wyandotte, Miami,
                                                                and Johnson Counties in Kansas. The chart






        16     KANSAS CITY PARKS MASTER PLAN
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